Google Venture - The Design Sprint

The Design Sprint

The sprint is a five-day process for answering critical business questions through design, prototyping, and testing ideas with customers. Developed at GV, it’s a “greatest hits” of business strategy, innovation, behavior science, design thinking, and more — packaged into a battle-tested process that any team can use.
— Google Ventures - The Design Sprint

The Google Venture Design Sprint is a way to make a shortcut from idea to learning, by skipping the two phases: Build and launch. It is a way of learning by prototyping. And the program focuses on a five day work. Meaning that you on Monday should have developed an idea and when you've reached Friday you would be able to get great data from user tests already. It is a great way to test if an idea is good.


The Sprint Book

A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to nonprofits. It’s for anyone with a big opportunity, problem, or idea who needs to get answers now.

Buy the book on amazon!

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